Privacy Policy
Last Updated: August 28, 2026
Mulrooney Auction Co. (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website at https://www.mulrooneyauction.com/ (the “Site”).
Please read this Privacy Policy carefully. By using our Site, you agree to the collection and use of information in accordance with this policy.
1. Information We Collect
We collect information directly from you when you provide it to us and automatically through your interaction with our Site.
A. Information You Provide to Us
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Contact Forms (Cognito Forms): When you submit an inquiry or message through our contact page, we may collect your name, email address, phone number, and any details or message content you provide.
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Newsletter & Auction Updates (Mailchimp): When you subscribe to our email newsletter or auction updates, we collect your email address and any additional contact preferences you provide.
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Direct Communications: If you reach out to us via email or phone, we may collect your contact details and communication history.
B. Information Collected Automatically
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Log and Device Data: Our web hosting platform and analytics tools collect technical information such as your IP address, browser type, operating system, referring URLs, pages visited, and time/date stamps.
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Cookies and Tracking Technologies: We use cookies, web beacons, and tracking scripts to optimize site functionality and analyze traffic patterns.
2. Third-Party Services and Tracking Tools
We utilize third-party service providers to help operate, optimize, and secure our website:
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Wix (Website Hosting & Platform): Our website is hosted on the Wix platform. Wix provides the infrastructure that delivers our online content and collects necessary technical logs for security and performance.
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Google Tag Manager & Google Analytics: We use Google Tag Manager to deploy code scripts and Google Analytics to monitor and analyze website traffic. Google Analytics uses cookies to track user interactions, helping us understand how visitors engage with our Site.
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Cognito Forms: Our contact forms are powered by Cognito Forms, which securely processes and transmits your submitted inquiries to our team.
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Mailchimp: We use Mailchimp to manage our email marketing list and send newsletters and auction notifications. When you subscribe, your contact information is stored on Mailchimp’s servers in accordance with their privacy standards.
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Usercentrics (Consent Management Platform): We use Usercentrics to manage cookie consent on our Site. This tool displays a cookie banner and records your preferences regarding non-essential tracking cookies and analytics scripts.
3. How We Use Your Information
We use the information we collect for the following purposes:
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To respond to your questions, inquiries, and customer service requests.
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To send auction updates, event announcements, and newsletters (if you have opted in).
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To maintain, monitor, and improve the performance, design, and security of our Site.
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To comply with legal obligations, prevent fraud, and enforce our terms and conditions.
4. Cookies and Your Choices
You can manage your cookie preferences at any time:
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Cookie Banner (Usercentrics): When you visit our website, you can accept or decline non-essential cookies via our Usercentrics consent banner. You may update your consent preferences at any time by accessing the cookie settings link in our website footer.
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Browser Settings: Most web browsers allow you to manage, block, or delete cookies through browser settings. Note that disabling certain cookies may affect website functionality.
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Email Unsubscribe: You can opt out of receiving promotional emails or auction updates from Mailchimp by clicking the “Unsubscribe” link at the bottom of any email we send.
5. Sharing of Your Information
We do not sell, rent, or trade your personal information. We may share your data only under the following circumstances:
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Service Providers: With trusted third-party vendors (e.g., Wix, Google, Mailchimp, Cognito Forms, Usercentrics) who assist in website hosting, email distribution, form processing, and analytics.
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Legal Requirements: When required by law, subpoena, or legal process, or to protect the safety, rights, or property of Mulrooney Auction Co., our clients, or the public.
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Business Transfers: In the event of a merger, acquisition, or sale of company assets, your information may be transferred as part of that transaction.
6. Data Security and Retention
We take reasonable technical and administrative precautions to safeguard your personal information against unauthorized access, loss, or misuse. We retain your personal data only as long as necessary to fulfill the purposes outlined in this policy, provide our services, or comply with statutory requirements.
7. Children’s Privacy
Our Site is not intended for individuals under the age of 18. We do not knowingly collect personal data from children. If you believe a child has provided us with personal information, please contact us immediately so we can remove it.
8. California Privacy Rights
If you are a California resident, you may have specific rights regarding your personal information under California privacy laws, including:
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The right to request information about the categories and specific pieces of personal data we have collected.
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The right to request the deletion of your personal data, subject to certain legal exceptions.
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The right to opt out of the sale or sharing of personal data (we do not sell your personal data).
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The right not to receive discriminatory treatment for exercising your privacy rights.
To exercise any of these rights, please reach out to us using the contact details provided below.
9. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our business practices or applicable laws. The updated version will be indicated by the “Effective Date” and “Last Updated” date at the top of this page. We encourage you to review this policy periodically.
10. Contact Us
If you have questions, comments, or requests regarding this Privacy Policy or our privacy practices, please contact us:
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Company Name: Mulrooney Auction Co.
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Mailing Address: PO Box 88, Lockeford, CA 95237
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Phone: (209) 366-0600
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Email: info@mulrooneyauction.com
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Website: https://www.mulrooneyauction.com/
